ATTENTION Policyholders in LA, TX: For those impacted by Hurricane Laura, we hope you and your family are safe. We are here for you. Policyholders, you can easily file your claim online. Learn More
Fishing Facts At Your Fingertips
Fish Rules App launches expanded version for Florida freshwater anglers to help identify species and make it easy to follow state and federal fishing regulations.
1st Mate Is Ready To Assist For Boater Overboard Scenarios
This connected safety and security system also provides theft deterrence functionality.
New Electronics 2020
Every year, technology delivers improved capabilities and graphics to marine electronics. We previewed the latest for the season ahead.
Marine Electronics: Prepare For Warp Speed
Marine technology continues its rapid evolution as a new decade dawns. We're here to help you keep up.
Data Buoys: Sentinels Of The Sea
Data buoys provide real-time wind and water conditions that help make boating better — and safer. Get to know these helpful weather watchdogs.
Downriggers With A Digital Edge
Wireless, interconnected Cannon Optimums read surface temperature, relay true depth, temperature, and speed to maximize bait presentation.